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A Culture of Innovation
When we’re able to find time, we like to experiment and develop interesting side projects. This provides us an environment to make mistakes and grow. What we learn is then applied to our client projects. Below you’ll find some examples of what keeps us busy on weekends.
An intoxicating experiment in social media. We developed our own wine brand based on the idea that drinking wine and surfing the web are both social experiences. With include() wine, we’re trying to (pardon the pun) blend those two experiences together by crafting the most ‘social’ wine every created. While many digital marketing firms help other companies sell their wares, very few truly understand the challenges of having their own product to manufacture and sell. It’s been a delicious learning experience.
Every year we try and give a little bit back by bringing awareness (and a few dolla bills) to some of the local charities we work with. For the past two years we’ve created elaborate contest sites which highlight these awesome institutions and what they do for our communities. What will we do this year?
