Case Study - UBCO.TV

The Mission

The University of British Columbia Okanagan wanted an innovative and entertaining way to provide information and news about events and services around campus to their students.

The Method

We took the time to understand what students and young adults liked and would find entertaining. The use of video would need to be provided in a system that would not only be easy to use but also appeal to students as useful and cool. Having worked with various video and Flash based projects before, we began thinking that “TV” would be a good way to reach out to the student demographic.

The Result

We developed a user-friendly video system that looked and worked very similar to the average TV which every student is used to watching. The custom CMS allows the various campus staff to easily manage new and existing videos among the various “TV” channels. Every channel offers a different category of news and events so that students and users can easily find what they are looking for and ultimately make the system useful for busy campus life. We also made sure the visual design was exciting and catered to the university’s demographic.